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C.E.T. Enzymatic Toothpaste

$12.91 $8.78 
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Poultry Flavor 2.5 oz
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Beef Flavor 2.5 oz
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$12.91 $8.78 
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Product Info
How to Use
Customer Reviews
Product Info

What is C.E.T. Enzymatic Toothpaste?

C.E.T. Enzymatic Toothpaste for Dogs and Cats is a great tasting toothpaste for your pet, available in either poultry or beef flavors. Regularly brushing your pet's teeth is the single most effective way that you can keep your furry friend's dental health in tip-top shape. It helps remove and prevent plaque build-up in your pet's mouth, while also freshening his or her breath.


Cats and Dogs


  • Removes & prevents plaque buildup
  • Remedies bad breath
  • Comes in beef or poultry flavors, so pets look forward to it
  • Safe if swallowed by your pet
  • No reported side effects

How does C.E.T. Enzymatic Toothpaste work?

C.E.T. Enzymatic Toothpaste, poultry flavored or beef flavored, is formulated for use in dogs and cats as part of a three-step program of home dental care involving chews, rinsing, and brushing. The Dual-Enzyme System (glucose oxidase and lactoperoxidase) provides natural antibacterial action and neutralizes mouth odors.


If you suspect your pet has accidentally ingested an overdose of C.E.T. Enzymatic Toothpaste, contact your veterinarian or emergency veterinary clinic.

How to Use

C.E.T. Toothpaste Directions:

  • C.E.T. Enzymatic Toothpaste is formulated for use in dogs and cats as part of a three-step program of home dental care involving brushing, rinsing, and chewing. The toothpaste comes in either poultry or beef flavor.

Use a soft-bristled tooth brush when brushing a dog's teeth or finger brush when brushing a cat's teeth.

Dogs/Puppies, Cats/Kittens:
All weights
Brush once a day or as directed by your veterinarian
Do not use!

Store this product at controlled room temperature of 59°-86°F. Keep out of the reach of children.


C.E.T. Toothpaste Ingredients:

C.E.T. Toothpaste (Poultry Flavor):

Active Ingredients: Sorbitol, Purified Water, Dicalcium Phosphate Anhydrous, Hydrated Silica, Glycerin, Poultry Digest, Dextrose, Xanthan Gum, Titanium Dioxide, Sodium Benzoate, Potassium Thiocyanate, Glucose Oxidase (Aspergillus niger), and Lactoperoxidase.

C.E.T. Toothpaste (Beef Flavor):

Active Ingredients: Sorbitol, Hydrated Silica, Glycerin, Purified Water, Dextrose, Xanthan Gum, Beef Flavor, Sodium Benzoate, Phosphoric Acid, Potassium Thiocyanate, Glucose Oxidase (Aspergillus niger), and Lactoperoxidase.

Customer Reviews
C.E.T. Enzymatic Toothpaste is rated 4.8 out of 5 by 158.
Rated 5 out of 5 by from CET Enzymatic toothpaste I have been brushing Tink's teeth for years every evening. Her teeth are clean and she likes the poultry flavor.
Date published: 2017-11-23
Rated 5 out of 5 by from Great toothpaste Works very well, and I would mention it to a friend.
Date published: 2017-10-30
Rated 5 out of 5 by from CET toothpaste I have used this product on my dog for years. It has kept his teeth looking great. No bad breath and good looking white teeth. We do this every evening just before bed time. My dog Button looks forward to having his teeth brushed. I do have a complaint, I am older and my coordination is not perfect. The manufacture of the tooth paste has made the screw on top much smaller than what is was and I have a hard time putting back on the tube.
Date published: 2017-10-06
Rated 5 out of 5 by from Top toothpaste This toothpaste works great. Ringo likes the taste so it makes it easier to brush his teeth.
Date published: 2017-09-17
Rated 4 out of 5 by from My dog loves brushing her teeth My dog is exited every time to brush her teeth because of the flavor.
Date published: 2017-08-05
Rated 5 out of 5 by from It Works! I have brushed my Casey's teeth since he was a year old with C.E.T. toothpaste. He turned 9 this year and just had his teeth professionally cleaned for the first time! I would say it works! He loves the flavor and looks forward to his brushing!
Date published: 2017-07-07
Rated 4 out of 5 by from Dog loves the toothpaste My dog hates the brushing, but loves the toothpaste. As a treat for enduring the brushing, she gets to lick a dab of toothpaste from the brush. I think this works well. I trust it because it is enzymatic. We've used it for 4 years (since we got her at 1 year old), and so far her teeth are in good shape. She hasn't needed a cleaning at the vet's yet, and they do say her teeth still look good when she goes in for a check-up. So far, she's only had the poultry flavor, which she loves, but I recently bought the beef. It will be interesting to see how she likes that one.
Date published: 2017-06-30
Rated 5 out of 5 by from My Yorkie loves this Have been using C.E.T. Toothpaste for my Yorkie all his life 2 1/2 years. He's not happy when Brushing but loves the licks I give him from the tube. He has never had his teeth cleaned by his Vet. Vet says we are doing something right.
Date published: 2017-06-17
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Does the vanilla-mint flavor have any meat protein in it? I know the poultry does have poultry digest, and assume the beef and seafood ones do too. 

Asked by: KKA216
Thank you for your question. Unfortunately we do not offer the vanilla-mint flavor however we do know that it does not contain any meat protein per the manufacturer.
Answered by: Crystal PetMed Pro
Date published: 2017-11-16

when will you be getting it back in stock

Asked by: murr246
C.E.T. Enzymatic Toothpaste is currently back in stock.
Answered by: Christine
Date published: 2016-10-14

is the poultry flavored toothpaste flavored with chicken? My dog is allergic.

Asked by: Barbara
According to what is printed on the box and tube, the poultry flavored CET toothpaste contains "Poultry Digest." So, yes, I would avoid it if your dog is allergic to chicken.
Answered by: Walter
Date published: 2015-08-20

where is this product is made?

Asked by: Hanna
According to what is printed on the box and tube, it is "Mfd." (manufactured?) by Virbac AH Inc. in Fort Worth, TX, USA.
Answered by: Walter
Date published: 2017-11-22

Actual protein content?

Hello! I have a dog who needs a protein restricted diet. I was wondering if either poultry or beef flavored toothpaste has actual protein content in it/ or if they are just flavors only. Thank you
Asked by: lunaluna
One of the ingredients listed on the box of poultry flavored CET toothpaste is "Poultry Digest," which would suggest that the toothpaste does indeed contain protein. There are no quantitative data on the protein content, but you might want to ask for the information at the company: Virbac AH Inc., P.O. Box 162059, Fort Worth, TX 76161.
Answered by: Walter
Date published: 2017-01-27


Asked by: molly
Yes, according to the label on the box and tube.
Answered by: Walter
Date published: 2017-01-27

how do I brush their teeth if they're fighting back when trying to put toothbrush in their mouth?

We have 2 mini schnauzers, Trixie 15, Pixie 5. Pixie's really tough! She even squirms when I use the finger thing. I saw a commercial trying P.B., than introduce toothpaste. Well Pixie likes the toothpaste, but fights like crazy when I want to get to her back teeth. Dogs major teeth are so far back, it's hard to reach. I would love to freeze their head in the position when they'e yawning. Can you help?
Asked by: Debb
I noticed this was 3 months ago, so maybe the issue has been tackled, but if not, here's my strategy and hope it works with your dogs as well. It is good to start small. A bit of toothpaste on the toothbrush, and only on the upper front teeth one day, then the lower teeth the next, then just one side the next, ... you get the idea. In this way, the little darlings will realize that this is not such a bad thing and that the toothpaste tastes so good anyway. I did the same approach when training my dog to wear his dog goggles, a few seconds of wear at a time, until they get comfortable and understands that it "does not hurt."
Answered by: Rocky's Toothpaste Fave
Date published: 2015-06-01

C.E.T. Toothpaste

I have been brushing my cats' teeth since he was a kitten. He really loves the taste and part of our brushing routine is to give him a treat when finished. The treat is three small smears of the toothpaste on my finger. I was wondering if it is alright to do this, or may it be harmful? He seems fine with it. He is six years old now and has very healthy teeth! Thank you for considering my question.
Asked by: Grizz
Thank you for your question. It is perfectly fine to do this for your furry pal.
Answered by: Maureen PetMeds Pro
Date published: 2014-10-13
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